The Paso Robles Wine Country Alliance invites you to take part in the inaugural Paso Robles  Wine Country Virtual Auction. The weeklong online auction will run from May 10 to 16, which precedes the traditional time when the annual Paso Robles Wine Festival takes place. Considering event restrictions and limitations on large gatherings, this auction allows the Paso Robles wine region to showcase the wine country lifestyle to fans and bidders from around the country.

This is a rare opportunity for bidders to acquire distinctive, exceptional lots not offered elsewhere. The auction features a variety of lots;  one-of-a-kind experiences not available out of any retail channel, as well as rare wines, vertical collections, and large format bottles.

The proceeds will benefit the Paso Robles Wine Country Alliance Foundation, a 501c3 organization that gives back to the community primarily through educational scholarships for aspiring young adults from the Paso Robles region, who are headed off to college.